Snoop Dogg and Death Row Sign Publishing Agreements with Reservoir Media
Legendary rapper Snoop Dogg and the iconic label Death Row Records have entered into notable publishing agreements with Reservoir Media, a leading independent music company. This strategic partnership aims to leverage Reservoir’s robust global infrastructure to optimize the monetization and promotion of Snoop Dogg’s extensive catalog, as well as the timeless classics from Death Row Records.
Snoop Dogg, originally known for his groundbreaking work in the early 1990s, has maintained a vibrant career spanning over three decades. His contributions to the music industry include not only a plethora of hit albums and singles but also his role as a cultural influencer and entrepreneur. This new agreement is set to enhance the reach of his music, ensuring that it continues to captivate audiences worldwide.
Death Row Records, synonymous with the foundations of West Coast rap, boasts a rich repository of influential tracks from artists such as Dr. Dre, Tupac Shakur, and of course, Snoop Dogg. The label’s historic significance in the genre is indisputable, and the partnership with Reservoir Media is a testament to its enduring appeal and relevance in contemporary music culture.
Under the terms of these agreements, Reservoir Media will provide comprehensive publishing administration services, including licensing, royalty collection, and global sync placements. This collaboration is expected to open new avenues for the utilization and appreciation of these legendary works, cementing their place in the annals of music history.
Snoop Dogg expressed his enthusiasm for the deal, highlighting the importance of working with a partner that respects and understands the value of his artistic legacy and that of Death Row Records. He emphasized that this partnership would not only secure the financial aspects of his catalog but also preserve the cultural significance it holds.
Reservoir Media’s CEO, Golnar Khosrowshahi, also shared her excitement about the collaboration, noting that the inclusion of Snoop Dogg and Death Row Records in their portfolio underscores their commitment to representing and promoting the world’s most influential music creators and catalogs.
The agreements between Snoop Dogg, Death Row Records, and Reservoir Media signify a pivotal moment in the music industry, promising to enhance the accessibility and presence of some of the genre’s most iconic tracks. This partnership is poised to bring these timeless pieces to new audiences while honoring their lasting impact on music history.
