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‘Insights’ Category

In an awe-inspiring revelation from Luminate (formerly P-MRC Data), it has been unveiled that despite early signs of streaming subscriber and revenue growth stabilizing, the music-consumption volume has skyrocketed to unprecedented heights in 2023’s first quarter. Brace yourself for this mind-blowing data point: global music streams have shattered the one trillion mark, sending shockwaves through the music industry. March 31st will forever be remembered as the day when the impossible became possible, making 2023 the fastest year on record to achieve such a monumental feat!

In the wake of the latest technological innovations, the age-old question of job loss due to automation has resurfaced. And with the advent of sophisticated large language models like neural networks such as ChatGPT, concerns are beginning to mount. According to Goldman Sachs economists Joseph Briggs and Devesh Kodnani, around 300 million full-time jobs worldwide […]

This article discusses the benefits of sync licensing music for corporate media managers looking to reach a global audience. By using established music in media productions, companies can build brand recognition, target specific demographics, and create emotional connections with their audience. Working with experienced sync licensing agencies can help navigate the licensing process and find the right music for your brand and message, although the cost and complexity of licensing should also be considered. Sync licensing music has the potential to open up new markets and expand a company’s reach.

“Sync licensing music for advertising campaigns can be a powerful tool, but it’s important to work with a reputable agency, obtain all necessary licenses, and choose music that aligns with your brand’s values. Avoid using unlicensed music and overlooking copyright law.

Understanding the importance of sync licensing in the music industry is essential for creatives. As a creative professional, it is important to secure the right music licensing for your projects to avoid any legal issues and ensure that you have the freedom to use the music in the way that you want.

If you are a content creator looking for music licensing options, you may have heard of microlicensing. In the world of music licensing, microlicensing is a newer option that offers several advantages over traditional licensing. It is more flexible, affordable, and allows you to stay up-to-date with the latest music trends and use a wider […]

So, can your company claim tax deductions for income from music royalties? The short answer is yes. Income from music royalties is considered taxable income and can be claimed as a tax deduction, just like any other form of income. However, there are some specific rules and regulations that apply to income from music royalties, so it’s important to be aware of these and to ensure that you’re properly reporting and claiming your deductions.

Obtaining permission to incorporate a piece of music into a film, television show, video game, or any other form of media is known as sync licensing.